Earning More Clicks Without Ads for Your Itasca Business

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What is It Like to Make An Extra $10,000 From Your Site?

With a little thing called the Internet, the feeling of understanding how online marketing works is essentially like being on top of the world. Search engine optimization is the pragmatic way to get there.

Analogy

Search engine optimization (SEO) is a popularity contest. Have you noticed whenever searching on Google that sites appear as a list for every result page? They were not placed that way by random.

Sites linking to you must be high-quality, relevant to your industry, & should include the related search terms you want to appear for on specific areas of their site. They should also include a clear description of what you are about when they hyperlink to you. In a search engine bots’ programming, if you follow more of these steps, you earn more points under the eyes of search engines like Google. Therefore, your site will be placed above sites with “fewer votes,” so to speak by placing it on page 1.

How an Itasca Business Succeeded on Google

In Itasca, there is a hodgepodge of corporations like Flexera & Jewel Osco or as small as Casale Pizzeria. However, what all of these businesses have in common is that they all wish to capitalize on being the preferred place to do business for their respective niche in the 60143 area.

So when Eaglewood Resort & Spa started building their digital presence, they had their site ranked on page 1 of Google for popular search terms like “top resort in Chicago’s western suburbs.” Therefore, they needed to follow online procedures that would allow them to accomplish the goal.

 

Start on The Right Path

Eaglewood’s marketing team would need to create their site on an interface like WordPress. It has proven that platforms like Wix, Weebly, & Squarespace are much slower & less search engine friendly. Therefore, they would need to transfer to migrate it to WordPress.

You Are Not There Just to Please Google

Eaglewood had to have copywritten their site in a manner that conveyed to their readers that explains what sets them apart from their competition. Also, make sure to be aesthetically pleasing to your leads as Google is on a purge to eliminate low-quality looking sites that are on page 1. Like everything else, a first impression matters.

 

Do not forget that Google & other search engines have caught on to what bad digital marketing agencies do weeding out sites that were created for the sake of manipulating the search engines with false information.

How Does Google Dictate Your Relevance

Make sure to have trustworthy, non-spammy websites linking to your site. As the saying goes, “you are whom you associate yourself.” This is no different on the web, especially since this is the crux that Google combats on a daily basis when sorting out sites for every search term typed.

 

Essential Details Behind Each Website Index

When in doubt, check to see that sites linking to you have words like “resorts” or “chicago western suburbs” in their URL, domain, and hyperlinks pointing to your site.

Interesting SEO Facts for Itasca

Search Volume Per Month You Receive From Being on Page 1 of Google for "itasca foreclosures"

Amount of Money You Save From NOT Doing Ads for "itasca il restaurants"

%

Proven Capture Rate of Being on Page 1 Organically for Any Google Search Term

Take Away

To increase the chances of success for your online platforms, we need to perform SEO on-page & off-page.

Firstly, we would need to optimize your site & make sure that the digital platforms linking to your website are relevant, diverse, & trustworthy.

 

This involves tweaking your landing pages in a way that makes it easier for search engines like Google to understand what your website/online property is all about.

Courtesy of the Landing Page Example that Our Mentors OMG Machines & ClickFunnels Gave

General Steps We Will Take to Get Your Site on Page 1 of Google

Check With What You Have

We check to see that your main site has the relevant info in its URL (inner URL), title, & meta description.

Check for Consistency

NLM Agency will make sure your current name, address, & phone numbers are consistent in all of your current business platforms such as your Google My Business, Yelp, Foursquare, etc. If that is not the case, we will go through the backend & change it for you.

Verify Social Profiles Are Branded Correctly in The Right Manner

We will all check to see you have the right content about your business on your socials. Like the first step, Next Level Metro Agency will need your admin access to change those 3 things so that Google & other search engines do not get confused about where you are located.

Note

For multiple locations, we will first focus on the original/main location of your business. Moreover, we will add geographical coordinates to your content as a means of distinguishes your locations for Google. We will gradually work our way through the rest.

What is a Citation?

It is any high-authority platform, directory, or website that allows your business to add its info, specifically your name, address, & phone number.

 

This is vital because Google utilizes that info to identify your business, its location, & associated means of contacting. Search engines greatly reward online platforms that are consistent with their info by increasing the odds that your digital properties appearing on page 1.

Off-Page SEO (Earning Backlinks to Your Site)

Next Level Metro Agency will link your online property to as many relevant & highly authoritative social platforms, directories, & citations by creating accounts for you that include all of your business’s main details & website(s)’ URLs & domains.

 

Building Up Your Site's Reputation For Google & the User

Afterward, in order to make sure we get your business the positive publicity it deserves in your niche, we will reach out to a variety of websites & blog posters to have them include your website URL in their content for relevant articles & videos. This includes having them hyperlink to you with the keywords of your choice.

During this step, we will analyze each site & make sure the search engine position & traffic supersede your previous analytics.

Keep Tweaking Until We Succeed

We will rinse & repeat the link (off-page SEO) until we get you to page 2 in your niche & location of interest.

 

Staying On Top of Updates

Lastly, since search engine algorithms change on a random basis, we at NLM Agency have heavily invested ourselves in R&D as a way of being on top of the updates search engines so that your site stays on page 1 forever.

Google does this practice as a means of weeding out poor quality sites that are trying to spread misinformation or are irrelevant towards what they claim to be about.

 

Next Level Metro will be more than happy to explain this process for your specific needs in greater detail. Search engine optimization is a very catered service that has specific steps per website. That being said, it also has a very consistent general path of implementation as well.

Let's Work Together!

There is no doubt that online marketing works. It is only a matter of finding the right process that has been proven to work. At Next Level Metro Agency, we have already done the heavy lifting for you in terms of developing a proven process of bringing in more inbound marketing to your business’s online properties.

Location

Bartlett, IL, 60103

(+1) 630 917 1095

info@nextlevelmetro.com